Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...
Lire la suiteSheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the ...
Lire la suiteProvides employees and managers in sales with a clearly defined process for building sustainable business relationships along ...
Lire la suiteThis book describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management ...
Lire la suiteProviding a forum for the exchange of ideas in AI, this book provides a concise yet comprehensive coverage of methodologies, ...
Lire la suiteCustomer Experience Excellence provides a route map to CX success. Drawing on a vast body of research collated and curated ...
Lire la suiteThis book aims to develop a mid-range theory of relationship management, examining truly relationship-orientated firms to ...
Lire la suiteDevelop "big picture" insight that inspires big brand ideas Use imagery to understand the fundamental human values that ...
Lire la suiteThis reader-friendly guide teaches you what Personality AI is, how it works, and demonstrates its practical applications ...
Lire la suiteIn Shift: Transform Motion into Progress in Business, Chief Strategy and Marketing Officers at Merkle and dentsu offer business ...
Lire la suitePresents analytic and operational software tools that offer features for enhancing and streamlining interactions with customers. ...
Lire la suiteIn The Digital Frontier, experienced executive and distinguished author Ajay Sohoni delivers a relatable and readable reference ...
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